ABOUT US
Our Purpose
OUR PURPOSE
Championing Quality Living and Communities
Kumpulan Hartanah Selangor Berhad (KHSB) goes beyond property development, aiming to foster vibrant communities and quality living. It creates residential spaces that embody excellence and sustainability, fostering connections and enriching lives. Through community-focused efforts, KHSB strives to be a catalyst for positive change, enhancing neighborhood experiences and promoting a sense of belonging.
Our VIsion
The Flagship Property Group of Selangor,
Pioneering Affordable and Quality Living
what we strive for
Our Mission
Embarking as the Developer of Choice
Pioneering as the Leading GLC in Selangor
Optimizing Shareholder’s Value with Dedication
Contributing Significantly to State Development
Our Persona
Brand Persona
Quality Focused
Ensuring high standards in every homes provided, regardless
of affordability.
Accessible
Demonstrating inclusitivity by
making quality housing affordable
for all.
Empathetic
Prioritising the needs of the community in every decision.
Resourceful
Maximising resources creatively and effectively to achieve objectives.
Collaborative
Believing in the power of teamwork and
partnerships to achieve our vision.
KHSB’s Emblem
Inspired by Aloe: The Symbolism Behind KHSB’s Logo Evolution
The KHSB logo maintains its inspiration from the resilient aloe vera plant that thrives and
flourishes in challenging conditions. This inspiration reflects the group’s core values and commitment to innovation, with the logo acting as a visual metaphor for our ability to adapt and grow as we press forward. The aloe vera icon has been changed to red to denote our dedication to realizing Selangor’s aspirations for the good of the people.
